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Malibu is a coconut-flavored rum, a sweet and velvety product suitable for making quick and straightforward cocktails. It is a kind of premix for those who have no time to waste searching for high-quality products or prefer to make drinks on the fly, adding juice, soda, or ice.
The bouquet is very alcoholic, closed, not very broad, and remarkably bland. You hear the coconut and a distant tropical call.
It is very sweet, cloying on the palate, dominated by a fake coconut flavor that seems like a bounty melted in the dashboard of a rented car used for a robbery in North Dakota. It moves thick in the mouth, syrupy, and there is little room for rum’s charm.
There is nothing wrong with using Malibu. We do not want to be snobbish. For unpretentious home use, no one is indignant, but the scandal is that Pernod Ricard has called it flavored rum when it is clearly a liqueur.